It is said that gifts persuade even the gods.

  • Aug 5, 2019

When your clients are looking to persuade clients to buy their products or services, prospects to choose to work with them, employees to provide caring customer service, or suppliers to provide a quick turnaround; a branded gift is a powerful tool of persuasion. 

Studies show that television, radio, mobile and digital advertising do draw consumers to brands, but these advertising vehicles must compete with outside stimuli once consumers walk away from the television or shut down the computer. 

Eighty-one percent of consumers keep useful promotional products. And, 53% use these products at least once a week and 58% keep the products from one year to more than four years. If the product chosen was a Garland writing instrument, Garland guarantees its daily writing tools will last for generations. 

Persuasion is no longer about interrupting, pitching and closing. It is about careful listening and diagnosing. And then, leaving a useful branded gift with the client will provide multiple impressions and a powerful persuasion for years to come… at no additional advertising cost. 

10% discount off of your next order when mentioning this BLOG

 


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